In 2016, Gartner estimated that 60 percent of big data projects failed. A year later, an analyst at Gartner by the name of Nick Heudecker came out and said that the company’s estimate was “too conservative” and estimated the actual failure rate is closer to 85%. Today, nothing has changed. Truly an astounding stat, but the core question remains, why do more than half of these initiatives fail? This question can be answered with two simple words; User Adoption.

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